FIELD - BRAND AMBASSADORS
Representatives for your brand to sample, persuade & give category messages.
You now want to be sure that product is positioned accurately and with maximum impact at point of purchase and that all your creative time, energies and profit margins are not about to be diluted as POS material remains flat-packed in the back-room.
Merchandisers to site POS material, create stock displays and create an impact for your brand in outlet
It’s suggested that an estimated 60% of purchase decisions are made in-store. You know that because you’ve invested time and money in consumer research and evaluation.
Fully conversant in planogram compliance and implementation, QSMP account handlers can co-ordinate tactical or long-term projects building teams of experienced Brand Ambassadors or Merchandisers to meet campaign requirements.