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It’s suggested that an estimated 60% of purchase decisions are made in-store. You know that because you’ve invested time and money in consumer research and evaluation.

You now want to be sure that product is positioned accurately and with maximum impact at point of purchase and that all your creative time, energies and profit margins are not about to be diluted as PoP material remains flat-packed in the back-room.

Fully conversant in planogram compliance and implementation, QSMP account handlers can co-ordinate tactical or long-term projects building teams of experienced merchandisers to meet campaign requirements.

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